IN-PERSON – Pitch Like A Pro: Grab the Attention of Music Journalists

with Victoria Wasylak

Saturday, October 22, 2022


IN-PERSON – Pitch Like A Pro: Grab the Attention of Music Journalists

  • School of Music workshop


60,000 songs are uploaded to Spotify every day. That’s a lot of other artists vying for attention from the press. 

Learn how to optimize your pitches to music journalists in Pitch Like A Pro, a two-hour workshop that teaches musicians how to make sure their next single (or album, or music video) stands out in any inbox. 

Guests will learn:

Why they might not be getting coverage
What journalists look for in a strong pitch
Which materials to include in their pitch
How to identify what makes their music (and their story) stand out
How to give better interviews and write stronger quotes

At the end of the workshop, we’ll also work as a group to brainstorm ideas and angles for your next pitch. Attendees are welcome to come with questions, past pitches or press releases to learn how their materials could be improved. 

“I got more out of Vicki’s 2-hour ‘Pitch Like a Pro’ workshop than I have from years of books, articles, and podcasts on how to ‘make it’ in the music business. Vicki grants you the confidence that you deserve to have your music heard and gives you actionable skills and applicable resources to make that happen. This workshop goes beyond common-sense advice, going as granular as giving you recommendations on timelines, structure, and format of your pitch. If you are an aspiring musician and you don’t know where to start, start here. If I had taken ‘Pitch Like a Pro’ ten years ago, I would be a rock and roll star by now.”

– Tim Howd, The Only Humans

“Victoria gives musicians the crucial behind-the-scenes knowledge and insight to rise above the noise and get writers’ attention the right way. She clearly loves music and musicians, and she’s designed her course with one goal—to help you succeed. This presentation is a must for any new or seasoned musician looking to spread the word about their creations.”

– George O’Connor, Swarm of Eyes

This workshop will be 90 minutes followed by a 30 minute Q&A and brainstorm session.

Please note: The workshop will be held at The Passim School of Music which is located at 26 Church St. Cambridge, MA. Classrooms are located on the third floor and, unfortunately, we do not have an elevator. 

Limited to 15 students (16 yrs of age or older);  Pre-sales are highly encouraged! Online sale ends 1 hour before the workshop begins. Tickets can be purchased at the door before the workshop begins. 3 students are required for this workshop to meet. If a workshop is cancelled due to low enrollment, you will be notified and receive a full refund.

Click here to read about extra safety measures the School of Music is taking.

Victoria Wasylak

Victoria Wasylak is an award-winning journalist and music critic from Boston, Massachusetts. As Music Editor, Boston, of Vanyaland, she documents the triumphs of artists from Massachusetts, New England, and around the globe.

Victoria’s 1,000-plus articles for Vanyaland peel back layers of sociopolitical perspective on the best damn new music, whether an artist has four Spotify followers or four million. Her criticism and witticisms amplify the musicians and movements shaping the landscape of today’s music industry. (Although, on rare occasions, she’s not above panning a Justin Bieber remix or two).

When she’s not furiously scribbling show reviews in her notebook at TD Garden, she’s on the phone with some of the best entertainers of our time, from Lizzo to Shirley Manson, Peter Wolf to Carrie Brownstein.

She was named “Music Journalist of the Year” at the Boston Music Awards in 2019 and 2021 for her extensive work with Vanyaland. She also writes episodes of Disgraceland, the #1 most-downloaded music podcast in the world.

Outside of journalism, Victoria is a professional member of the Recording Academy and works as the Assistant Vice Chair of Membership and Communications for the Boston chapter of Women in Music.

Victoria holds a bachelor’s degree in journalism from Boston University’s College of Communication. She currently resides North of Boston, where the rent is cheaper.

IN-PERSON – Pitch Like A Pro: Grab the Attention of Music Journalists

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